Gender mainstreaming (women's advancement)

The advancement of women is underpinned by the concepts and services of the bbw Group.

Women and men encounter different living conditions and opportunities in society.  

Gender denotes the socially determined role of the sexes with specific social characteristics. Social differences between women and men are experienced, learnt or imparted traditionally and can also undergo transformation over the course of time. Mainstream represents the predominant flow in the sense of a continuous principles to be observed in all areas.

The bbw Group has integrated the ideas of gender mainstreaming in its own corporate objectives.  

We offer our partners and customers numerous concepts and services regarding this issue. These include modular scripts, proven lesson concepts and teaching materials along with modules specific to the target group (e.g. for children and juveniles).  

Supplementary to this, we have been realising special projects for advancing women to managerial positions for many years now.  

We shall be pleased to make this extensive experience available as part of our international projects to the companies and institutional partners we work with – the stated aim being to develop customised concepts together.